Known from
New in
Ajourschal
- Regular price
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€110,00 - Regular price
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- Sale price
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€110,00







Particularly popular designs in Alpaca & Couture
Let customers speak for us

Sustainable design for 25 years
Long before ecology in the textile sector, recycling, upcycling, and sustainability became a trend, I transformed high-quality offcuts into new products.
My diploma thesis received special recognition for its far-sighted complexity at the Lucky Strikes Junior Design Awards of the Raymond Loewy Foundation in Hamburg in 1996.
Slow fashion instead of disposable goods – conscious well-being!
Small label, great sustainability - your advantages with us
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Uplifting women
Clothing that expresses and underlines personality, that makes you strong and brings joy.
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slow eco-fair fashion
Choose fashion consciously, enjoy it for a long time and feel good in fairly produced clothes.
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zero waste
Reuse offcuts to make accessories or pass them on to other designers. Workflow.
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Excellent yarn
The high-quality Italian yarns are certified according to sustainability rules and ecological standards of the EU
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luxury handmade fashion
Hand-knitted with attention to detail. The couture line is made in-house. Custom-made pieces are available upon request.
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Fast delivery
We deliver orders from the Alpaca series free of charge within 2-3 days to all locations in mainland Germany.

The design by Fee Heartfelt
Dipl. Ing. for Fashion and Textile Design
The art of fashion design combines diverse sociological aspects and artistic inspirations. In this moment, I leave the familiar behind to surrender completely to the flow of creativity.
I strive to strengthen the personality of every woman by highlighting the beauty of her inner values and bringing to light hidden facets that cannot be expressed in words and that want to be lived.
Direct inquiries via the contact form or WhatsApp .
Encounters & Core Idols of Fee Heartfelt: